This year will see the Northern Ireland Open Challenge return to the schedule after a successful debut offering in 2013, with the tournament having just announced Maui Jim Sunglasses as the Premium sponsor of the event.
The Hawaiian born brand will hope for weather in keeping with their brand, with their comprehensive range of eye wear offering plenty of choice for any active golf enthusiast.
Gareth Evans, UK & Ireland Sales Director, Maui Jim said: “Maui Jim are very proud to be the premium sponsor of the Northern Ireland Open, we hope that everyone has an enjoyable week, it will be very exciting to watch some fine golfers who are going to be major stars.
“The NI Open is much more than an international golf event, it is a family event with a golf village and a food festival all on site as well as free entry, so there is something for everyone which takes the event to a new level. Maui Jim will be exhibiting at the NI Open, bringing some very quirky elements to the event, which is not to be missed!”
Using three rare earth elements and other compounds, Maui Jim lenses significantly enhance colour, definition and depth perception, making them the perfect sporting accessory come rain or shine. Not only that, but their patented bi-gradient mirrors on select lenses in effect squints for the wearer and can also help to reduce eye fatigue.
They are also the world’s only company to protect your eyes with up to nine layers of glare-cutting, UV-eliminating and colour-enhancing technology and offer unrivalled protection using its patented PolarizedPlus2® lenses. Only Maui Jim eye wear blocks out 100 percent of harmful UVA and UVB rays and 99.9 percent of glare from above, below and behind each lens, enhancing your view of the game regardless of the weather conditions.
One of the world’s top golfers Matt Kuchar, wears the Banyans style (RRP £165.00) whilst playing.
“Banyans is perfect for golf,” said Kuchar. “I like the Maui HT™ lenses because the light palm green colour is good for sunny or dark days and it increases my view of the variations in the greens and fairways. Overall it enhances everything I see on the course. I love how super light they are. I forget that I’m wearing them.”
Ernie Els, a 70-time winner worldwide, is a Maui Jim ambassador and has long enjoyed the benefit of Maui Jim eyewear.
“Long before I became an ambassador for Maui Jim, I was a customer who bought many pairs of their great sunglasses over the last several years,” said Els. “That’s sometimes how the best relationships start, and it certainly is the case here. This is a world class product, and I’m happy to be part of the Maui Jim family.”
Maui Jim offers more than 98 different styles of sunglasses with lenses in a range of colours for all outdoor activities.
Martijn van Eerde, International Marketing Manager at Maui Jim, said: “For Maui Jim, it’s not about how the world sees you, but how you see the world!”
For more information, visit MauiJim.com or follow them on Facebook, Twitter or Pinterest at @OfficialMauiJim.
To register for free tickets, or for more information on the Northern Ireland Open Challenge associated by Maui Jim Sunglasses, go toniopen.co.uk.
