European Tour Properties, The European Tour’s network of world class golf venues, has today launched its newly designed website atwww.europeantourproperties.com.
Since its initiation in 2009, when London Golf Club in England became the first Destination venue, European Tour Properties has become an integral part of The European Tour Group and its development into an influential and internationally-recognised network received further boosts in 2013 as four new “arrivals” took the impressive portfolio of venues so far to 13.
The continued expansion of the European Tour Properties network highlighted the need for a newly-developed website which would interact closely withwww.europeantour.comand make full use of the additional opportunities and functionality offered by partnering with the Tour’s website partnersdeltatre, the innovative digital media provider to the sports industry.
Acting as a “shop window” for its Member Venues, the new website is viewable on all devices with prominent links to each venue’s own website and travel partner Golfbreaks.com.
The new site can be accessed directly from the europeantour.com homepage and further new functionality allows users to directly sign up for MyEuropeanTour.com, the European Tour’s member area which offers premium content and access to newsletters, competitions and offers. Additional plans include an exclusive area for Member Venues, Twitter feeds and tee time bookings.
David MacLaren, Director of Property and Venue Development at The European Tour, said: “The opportunity of integrating our Properties site with our main European Tour website through working withdeltatre is an important one, and I am confident that our European Tour Destinations and Courses will benefit from a site that is designed to be both informative and visually rich.
“We recognise that our primary role is to showcase our network of world-class venues and I am sure that visitors to our new website will quickly realise how desirable our venues are, for members, visitors and those interested in residential opportunities.”
