The European Tour and Official Partner Callaway have collaborated on a second season of golf instructional videos called ‘Tour Tips’.
Launched this week, the opening episode brings together two Callaway ambassadors and legends of the game in Major winners Henrik Stenson and Annika Sorenstam.
Sweden’s most successful male and female golfers, respectively, the episode sees Stenson and Sorenstam deliver an exclusive ‘Pitching Masterclass’.
Providing fascinating insight on their wedge setups, invaluable tips and drills for short game improvements, brilliant conversation and examples of shot-making, the episode is rounded off by an entertaining head-to-head pitching challenge.
Released throughout the year, Callaway Tour Tips will continue to deliver priceless, multi-player instructional content from a host of world-class professional golfers from Callaway and the European Tour – all with a challenge twist.
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In 2019, leading golf brand Callaway became an Official Partner to the European Tour in a wide-ranging agreement across the Callaway owned brands.
Callaway is the official driver, golf ball, shoe and golf bag brand of the Europe Tour; Odyssey and OGIO are the official putter and luggage brands respectively; and Callaway Apparel, plus the Travis Mathew brand, are the official on-course apparel of the European Tour.
