Leading logo accessory brand, Asbri Golf, has signed a three-year agreement with the Senior Open Championship Presented by Rolex to be the Official Merchandise Supplier at Carnoustie in 2016, Royal Porthcawl in 2017 and at the Home of Golf, The Old Course at St Andrews, in 2018.
Asbri were previously the chosen partner of the Championship in 2014, when Royal Porthcawl hosted the first Senior Major held in Wales, and the new agreement comes at a time of significant growth for the company. Following that success, Asbri has been rewarded with a three-year deal to produce the Official Merchandise at some of golf’s most iconic venues.
Managing Director of the European Senior Tour, Andy Stubbs, speaking on behalf of The Senior Open Championship, said: “We are delighted to have secured this three-year agreement with Asbri, who will operate our Official Merchandise programme for The Senior Open Championship.
"Asbri has a proven track record of delivering merchandise of the highest quality since their involvement in The 2010 Ryder Cup and The 2014 Senior Open Championship, and we very much look forward to working with them again.”
The agreement also means that Asbri will be an Official Supplier to the 2016 SSE Enterprise Wales Senior Open, which is to be held at The Celtic Manor Resort from June 3-5.
Eryl Williams, Managing Director of Asbri Golf, added: “This is another major step in the rapid growth of our brand. We are extremely excited and proud to work with the European Senior Tour again, and determined to make the Official Merchandise programme a huge success.”
Asbri Golf was formed in 2003, and has quickly become the number one brand for bespoke merchandise and logo accessories, currently supplying over 1,500 golf resorts and clubs globally through a distribution network of over 25 countries. The company is also an Official Supplier to the PGA and proud title sponsors of the PGA Welsh National Championships, which this year will be held at Tenby Golf Club.
